Tencent Music (TME) (NYSE:TME) has established a strategic partnership with CoMix Wave Films Inc. (CWF), a leading Japanese animated movie studio and distribution company known especially for the works of Makoto Shinkai and Jiro Tsunoda. Under this new partnership, the original soundtracks from 17 popular animated movies, including 5 Centimeters per Second and The Garden of Words, both directed by Makoto Shinkai, will go live on TME’s music platforms – QQ Music, Kugou Music, Kuwo Music and WeSing.
As a leader in the Japanese anime sector, CWF has a strong lineup of works deeply loved around the world. Makoto Shinkai Studio, an emerging animation studio under CWF, has drawn the attention of Chinese animation fans for its capabilities in creating immersive experiences in each of its works, with Your Name and Weathering With You as two of the most successful, by leveraging the unique combination of refined visual effects and emotionally strong soundtracks.
CWF commented on the strategic partnership, “TME has over 800 million monthly active users across several leading Chinese digital music and entertainment platforms, each of which boasts a huge user base of young people that offers a great environment to provide a deeper understanding of Japanese culture as embodied by music. With years of experience and accumulated expertise in digital music, TME will help CWF accelerate its digital transformation. By leveraging TME’s proven capabilities in promotion and distribution of digital music and entertainment works, CWF expects to offer animated music fans a diversified lineup of content and experiences, unleashing the unlimited power of music.”